OPM - Other People's Money and Co-op
Most of our customers are getting the majority of the cost of their Punch-A-Deal® program paid for with OPM (Other People's Money). Think of these marketing miracles as an ideal place for some of your business partners to advertise their services while at the same time defraying your cost.

One example: manufacturer's parts and service coop programs. Other possibilities include:
Examples of Key Tags with Co-op